Make a $25.00 donation to First Book, during the December InCircle event at Neiman Marcus and receive a $50.00 gift card. Customers can also enjoy book installations and sculptures in every Neiman Marcus location in celebration of this partnership. First Book provides new books to children in need  addressing one of the most important factors affecting literacy  access to books. All of the books that make up these installations were donated by Disney Book Group and will be distributed by First Book to schools and programs that serve children from low-income families in communities nationwide.

WHEN: Tuesday, December 8th 2009  Friday, December 11th 2009


WHERE: Westfield Garden State Plaza, Paramus, N.J.

First Book provides new books to children in need, addressing one of the most important factors affecting literacy  access to books. An innovative leader in social enterprise, First Book has distributed more than 65 million free and low cost books in thousands of communities. First Book now has offices in the U.S. and Canada. For more information about the nonprofit First Book please visit www.firstbook.org.

Since its inception in 1991, Disney Book Group has amassed an array of best-selling authors and illustrators, including Rick Riordan and his Percy Jackson series; Sara Pennypacker and Marla Frazee's Clementine series; Eoin Colfer's blockbuster Artemis Fowl series; Mo Willems's Elephant and Piggie and The Pigeon series, Melissa de la Cruz's Blue Bloods series; Dave Barry & Ridley Pearson's Starcatchers books; and the upcoming The Sandwich Swap by Queen Rania of Jordan. Disney Book Group also publishes best-selling titles from key Disney franchises, including High School Musical, Disney-Pixar Cars, Disney Fairies, Toy Story, and Playhouse Disney properties.

Disney Book Group (DBG) is a unit of Disney Publishing Worldwide, the world's largest publisher of children's books and magazines, with over 120 million children's books sold and over 400 children's magazines published each year. DBG's vertically integrated imprints include Disney Editions, Disney-Hyperion, Disney-Jump at the Sun, and Disney Press. Headquartered in White Plains, New York, Disney Publishing Worldwide publishes books and magazines in 85 languages in 75 countries, reaching more than 100 million readers each month.

WHAT ELSE: Customers may only receive one $50.00 gift card. However, if the customer would like to donate more than $25.00 to the First Book organization, they may do so in increments of $25.00. The card is for a one time use in Neiman Marcus Stores only and is valid December 8th  11th2009.

For more information visit www.neimanmarcusgroup.com